The successful development of international brands has been the hallmark of John Gorman's career. With experience of working with some of the most renowned global brands, John brings a wealth of ideas and innovations to the Mudpie organisation.

As Mudpie's Commercial Director, John is strengthening the company's market leadership position and extending international expansion through new and existing distribution channels and business partnerships.

As John says "Integrity, a clear market position and, importantly, vision is the key to success within the fashion industry. It's vision that differentiates the 'OK' companies from the 'great' – and vision lies at the heart of the Mudpie brand.

"Trend-led, creative design is the real power behind a successful brand, and that's just what we provide for our clients. Everything is in place for Mudpie to build on its existing success and accelerate its growth in both current and new markets."

John's career prior to joining Mudpie included senior positions in the FMCG market with Mars and Kraft, 10 years spearheading the international development of the Swatch group and MD of the UK brand Firetrap.

He has also acted as a consultant to many of the leading fashion brands, developing successful development strategies in tough economic conditions.

John and his family live in Surrey.

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