ss10 trend inspiration from mudpie’s latest trendbooks
13/10/08
The need for spring/summer 2010 trend inspiration is here and leading trendbook publisher, Mudpie, delivers the answer by releasing the latest edition of their ever popular five trendbooks for the SS10 season in plenty of time.
This week, Mudpie’s range of fashion forecasting trendbooks for spring/summer 2010 will be released to the worldwide market. From the enchanting covers, to the functional and commercial content, each of the five books do not disappoint.
The Mudpie range includes: Cutiepie - baby trends, Minipie - kids trends, Mudpie - tween and junior trends, MPK female - female trends and MPK male - male trends; each book providing the user with every opportunity to create, or add to, their own unique garment ranges.
Mudpie books provide cost effective design solutions for all areas of the children's market from babies through to teens and young adults.
This season, Mudpie have published five directional trendbooks which have been carefully researched, developed and designed and provide the fashion industry professional with an invaluable design tool.
The four ‘umbrella trends’ Mudpie forecast for the season are:
Utopia
Design is inspired by ideals and alternatives; indigenous cultures of Oceania and Africa are all interpreted within a modern context. Coastal extremes, Aboriginal art and African aesthetics present a pleasing clash of values and blend of cultural unity. Tribal rhythms are balanced with innovative use of natural materials and resources.
Conscious
A return to old world values and ethics, the conscientious traveller embraces relaxation with Riviera style cruising, fantastical airships and classic train journeys. Design realizes an essence of calm sophistication and elegance. Traditional styles are revisited; simple luxury reflects a nautical touch. Conscious reclaims classic styling by creating bespoke alternatives.
Creative
‘Retro’ defines the care free attitude of the neo-hippy on the classic American road trip. Nostalgic journeys take in kitsch beach scenes and compelling coastlines. Design is inspired by vintage postcards, poolside images, Hawaiian beaches and Californian motels. Style evokes simplicity, forgotten freedom and long, almost endless summers.
Kinetic
Energy and movement define a fashion transformation. Performative apparel morphs into everyday wear; bionic lifestyles integrate optimal comfort with functional styling and intelligent textiles. Traditional sports and dance collide with active street movements. Combative urban dance, street sports and a retro cycle courier look all convert effortlessly into a grungy work wear look.
For further research and fashion interpretation of these trends, Mudpie’s popular online trend forecasting website www.mpdclick.com delivers the answer.
Fiona Jenvey, CEO of Mudpie, will also be presenting a series of trend seminars across the world in the coming 6 months. If you would like to attend these seminars in order to better understand the trend forecasting process and the Mudpie SS10 trends, Fiona will be speaking at locations including Las Vegas, New York, Brazil, Thailand, Mexico, Munich. For more information on trend seminars, please contact jo.little@mudpie.co.uk or check back regularly to www.mudpie.co.uk for the latest schedule of events.
Mudpie’s trendbooks have undergone another facelift this season, and improvements have been made to the usability of the book, the re-introduction of black and white silhouettes and even more pages of graphics and garment styles then before.
For further information, or to purchase a Mudpie trendbook, please visit www.mudpie.co.uk or contact the Mudpie agent in your area. A comprehensive list of agents is available on the website.
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